3D printed & assembled in St. Louis, Missouri Independent studio · Not affiliated with, endorsed by, or licensed by the LEGO Group
megafig.shop

From the archive that never was

The commercials.

Three spots for a toy that did not exist in 1992, shot the way they would have been if it had — 4:3, film grain, a cardboard skyline and a hard cut to the logo. Made in the studio. Sound on.

The spot · 1992 · 15 sec

Think Big

A Mega Figure stands over a cardboard city while an ordinary minifigure waits at its feet. The range walks through frame — the red build, the wood one, the half skeleton — and the card lands on THINK BIG!

Holiday spot · 1992 · 15 sec

Christmas Morning

Two children open presents by a lit tree. A father holds up a minifigure, and what comes out of the box is very much larger. The family ends up on the sofa with it.

The vertical cut · 1992 · 15 sec

As Seen On TV

The same spot, playing on a console television in a wood-paneled basement. A VCR blinks 12:00, the tapes are stacked beside it and the popcorn is already out.

More of them

The rest end up on TikTok.

The vertical cuts go out there first, along with prints coming off the machine and whatever is on the bench that week. Follow along at @megafig.shop.

Watch on TikTok

Every spot on this page is hosted here rather than embedded from a video platform, so watching one sets no third-party cookie and reports nothing to anybody.

They are a period pastiche made by this studio, not archive footage, and not an advertisement by or for anybody else.